Some Value Propositions have more than one on-line formats or Views available. This enables the sales user to select a View that is most appropriate for their sales situation. For example there can be an executive summary View for brief introductory meetings as well as a comprehensive View to build detailed customized case studies.

To switch Views, click on the More button and select View from from the menu (see red outline below). This will open a dialog box with one or more available Views. If there are additional views available, click the link and the View will change.

 Note when you save a copy of the Value Proposition (called a Unique Value Proposition), it will re-open in the last View you saved in.